Regina Chan, Digital Art Director.
About her

Originally an engineer to be, Regina took a dramatic 180-degree turn and decided to set out on an entirely different career. With a passion for making web pages fuelling her motivation, it was thus that she entered the world of digital marketing.

That was at the dawn of the 21st century, and in the last ten years, Regina has created immersive and memorable interactive experiences for local and regional consumer brands. Her clientele includes Singapore Tourism Board, Singapore Airlines, Standard Chartered Bank, Sony Ericsson, Yahoo and VISA. Among these, she was also one of the key digital creatives involved in major pitches for Singapore Tourism Board and Singapore Airlines, while at XM Asia Pacific and TBWA respectively.

Regina is a constant thinker and net-o-holic who never fails to keep herself well-informed about emerging digital trends, new web technologies and the latest applications. More recently, Regina has been exposed to the area of digital strategy, and has honed her ability to combine strategic thinking, creative conceptualisation and design with motion graphics, digital technology, and user experience design, to successfully carry through the creative vision from idea to execution.

Apart from her design skills and creativity, Regina has also developed and grown client relationships through effective presentations and communication of conceptual ideas and complex solutions to clients in a comprehensible way. As a Senior Art Director, she is also a respected leader and mentor who guides junior team members in the creation of exceptional designs that surpass clients’ expectations.

In 2009, Regina participated in AWARD Singapore to further enhance her creative conceptualisation skills, and has been mentioned in several web book projects. Her other achievements include the ‘Light A Million Candles’ website which won a SILVER at the Effie Singapore Awards 2007 in the Non-Profit/Public Service/Charities category, a GOLD for Best Cause or Charity Marketing Campaign and a SILVER for Best Digital Communications Campaign at the 2007 PMAA The Dragons of Asia Awards

Regina is constantly on the look out for local and regional opportunities in a creative environment and is enthusiastic about the prospect of new and exciting challenges.

  Personal

Gender Female
Date of Birth 27 Dec 1980
Nationality Singaporean

Email regina@chocomuffin.com
IM chocomuffin0_0@hotmail.com

download cv

Skills

PC
Photoshop
Dreamweaver
Flash + ActionScript AS2
Freehand
Microsoft Powerpoint

Creative direction
Strategy & planning
Concept development
Website & interface design
Information architecture
User experience

see works

 

 

   
 
Milestones
     
1997
> Graduated with Diploma in
Engineering Informatics, NYP
> Media Designer at novaIIZON
2002
>
Web Designer at Green Dot Internet Services
2004
> Interactive Designer at
Awesome Design Kitchen
2006
> Senior Interactive Designer at
Tequila TBWA\ Asia Pacific
2007
> Effie Silver
> Fulltimer Freelancer
2008
> Art Director at XM Asia Pacific
> Award School Singapore
2009
> Senior Art Director at XM Asia
Pacific
2010
> New York Festival Finalist
2011
> Fulltimer Freelancer
 
Testimonials
         
Tracey Fox
Creative Director, Tequila NZ

Regina joined us as at a pivotal time - just as we were beginning our Digital Department and her attitude and ability were crucial in our success.

Regina’s skills - both technical, conceptual and Art Directional are first class, and in my opinion she is truly one of the best!

Couple this with a tremendous drive, enthusiasm and above all dependable nature she would be an asset to any organization.

She is extremely hard working, is good client facing, and can motivate and lead a team

 

  Selene Chin
Regional Business Director, OgilvyOne

It is hard to describe a working experience with Regina in an objective manner. She wins you over with her passion, enthusiasm and commitment. Regina challenges the ordinary, drives to better her thinking with every project she takes on.

Regina tackles on all of her work with belief and passion and it comes through in the final product. There are few creatives who stay close to my heart and Regina definitely has a place there as my trusted partner - a strategic, committed digital talent that I know is both an excellent team player, and an inspiring talent. Regina will be an asset to the organization she joins.

  Joanna Chua
Senior Account Director, RocketX

Regina is clearly one of the most initiated Senior Interactive Designers at Tequila Singapore.

What was valuable were her sense of responsibility, eye for details, project management skills and ability to manage difficult situations.  She is highly dependable and is able to put on a strategic hat when the job calls. 

It is my observation that she is well-like and respected amongst her peers.  I believe she is well-equipped to lead a team and motivate the members to do great work.

Regina is a gem to work with, strongly recommended!

© Regina Chan 2000 - 2010